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Not quite a pattern yet, but still a notable idea: I've seen a few people seeking out penpals via their personal website, often - albeit not always - even with the intention that the correspondence will at some point be published. I can imagine that there is some appeal in having a concrete person to write to, as opposed to the usual "shouting into the void".

Examples: Jason Becker, Colin Walker, Kev Quirk (project recently retired), Jarrod Blundy, @gar0u, and Dan Q.